Natural Search Engine Optimization Process Creating gateway pages that are not linked to the rest of your site and don't provide important information about your site are not necessary, and may even harm your site's rankings. The main thing typical gateway pages do is create clutter in the engines. What? A search engine optimization specialist who is worried about cluttering the engines? You bet! With your main page as your jumping-off place, you simply create other informative (static HTML) pages that link from the main page to the rest of the site. These are not gateway pages in the original sense of the word, because you're linking to them from your main page, and you actually want people to visit them. These pages should give useful information about your site, your business, and the people who run it; and of course, these pages should be easy to navigate. Natural Search Engine Optimization by Searchfit.us |